One of the key things to know when car shopping is understanding the meaning of MSRP. MSRP stands for Manufacturer Suggested Retail Price and is a price the manufacturer recommends a dealership sells a vehicle at. This price is based on market information when it comes to the vehicle’s popularity, the materials that go into building it, and more. You should also know that:
- A particular model will share the same MSRP across all dealerships, as the price is set by the manufacturer.
- While the MSRP is the same for each vehicle of the same model, it won’t be the same for every vehicle the manufacturer sells. For example, the Nissan Armada will have a different MSRP than a Nissan Sentra or TITAN.
- Car shoppers can find the MSRP on the manufacturer’s website or the dealer’s website, and they can use it when negotiating the price of their new vehicle as the demand may vary in Weatherford.
Now that you have the basic meaning of MSRP down, let’s explore more by going into MSRP vs. invoice and learning how you can ensure a fair price below.
MSRP vs. Invoice Price
Besides MSRP, “invoice price” is another common term you’ll come across when looking for your next vehicle near Stephenville. But how is it different from MSRP? Here are the MSRP vs. invoice price definitions:
- Invoice price (or dealer price) refers to the amount a dealer pays the manufacturer.
- MSRP is the “sticker price,” or the amount you’ll be paying the dealer for a vehicle.
How Do I Get a Fair Price?
Think of the MSRP as a guideline, and understand what the demand is like in Glen Rose. Because of that, you might not have to pay the MSRP. To ensure you’re not being overcharged, we recommend doing the following:
- Do your research by checking what other Granbury drivers have paid for the same model on sites like Kelley Blue Book, Edmunds, or Cars.com.
- A perk of buying a vehicle at a dealership is that you get to negotiate prices. Start your negotiation below the MSRP, and work your way up from there — keeping in mind any additional features you want and what they may cost.
- If you ask, some dealers may let you see a car’s invoice price. However, they are not obligated to. The invoice price can help you determine where you should start your price negotiation.
- Browse at multiple dealerships in your area until you find the one that can get you a price you are happy with.
- If you plan to lease instead of buy, you can still negotiate the MSRP since the price you and the dealer agree on will determine your monthly payment costs.
Find Your Next Vehicle from Granbury Nissan
Now that you know what MSRP is, how it is different from an invoice price, and how you can ensure you’re being charged fairly with MSRP as a guideline, it’s time to shop smartly in Granbury. Browse new and pre-owned vehicles at Granbury Nissan today.
